Engaged digital brand activation6/18/2023 ![]() Check out the Japanese gin activation as an example.Įver received free samples at a festival or event? That’s a brand activation.īeen out in town and seen a cool pop-up bar serving cocktails from a specific drink brand. This is often through a physical pop-up, live activity, or experience. What is brand activation?īrand activations make the public aware of your brand or product. With the “experience economy” booming, companies must work harder than ever to connect with consumers and grow their tribe. Drink brand activations are a key method for companies to connect with customers. ![]() 73% of consumers say they would pay more for brands they love.
0 Comments
Leave a Reply. |